Paul's TechnologiesDigital Transformation · Est. 2012
×
CF Football AcademyUAE · Est. 2008
Private & confidential
Attendance Tracker · Proposal

Every branch. Every batch. One system.

One central system to record, monitor and report student attendance across every CFFA branch, batch, coach and session — with the accuracy 13 venues deserve.

Prepared forCF Football Academy, UAE
Prepared byPaul's Technologies
First working demoWithin 7–10 days
ReferencePT-CFFA-2026-03 · July 2026

02 About Paul's Technologies

We don't sell software. We build operating systems for businesses.

Since 2012, Paul's Technologies has helped organisations replace scattered tools with systems that run the whole operation — CRM, automation, AI and purpose-built SaaS. We diagnose like consultants and ship like a product company: working software in days, not decks in months.

Digital transformation SaaS products CRM Automation AI Marketing systems

How we work

Small, senior team. Fixed scope, honest timelines, and a working demo before most vendors send a contract.

2012Founded
14 yrsBuilding systems
7–10 daysTo first working demo
UAEFounder Partner program

03 The proposal

Proposal for an Attendance Tracker for CF Football Academy.

CFFA operates across 13 branches and venues in four emirates — so this can't be a simple attendance sheet. Paul's Technologies proposes a multi-branch attendance tracker: one central system where admins, branch managers and coaches record, monitor and report attendance accurately across every location, batch and session — with roles, dashboards, history and instant reports built in.

04 What this solves, day one

Six everyday pains, closed for good.

TodayAttendance tracked manually or across disconnected systems — different habits at every venue.
With the trackerOne central attendance platform — same screen, same rules, all 13 locations.
TodayBranch-wise visibility is difficult; management asks each location separately.
With the trackerA live dashboard per branch: attendance %, absentees, late arrivals, pending submissions.
TodayCoach-wise attendance is hard to monitor — who marked what, and when?
With the trackerCoach logins scoped to assigned batches; every mark stamped with who and when.
TodayParents dispute attendance — and there's no clean record to answer with.
With the trackerFull attendance history per student, answerable in seconds.
TodayNobody knows which students are turning irregular — until they've already left.
With the trackerA risk report flags players below threshold while a call can still save the enrolment.
TodayReports take manual effort — someone builds them by hand, every time.
With the trackerInstant reports by date, branch, batch, coach or student — Excel/CSV in one click.

05 The system

The CFFA Multi-Branch Attendance Tracker.

Built for how CFFA actually operates: branches → batches → coaches → students. Marked in seconds pitch-side, visible instantly to management.

Attendance › U10 · Qusais · Sat 5 PM
Coach Ahmed — today's batch 21 students · tap to mark
Ayaan M.Parent: 050 ··· 4211Present
Omar K.2nd absence this monthAbsent
Zain S.Arrived 5:12 PMLate
Adam R.Parent informed · travelExcused
Maya F.First sessionTrial
Duplicate preventedSaturday U10 attendance was already submitted at 6:04 PM. Corrections need admin unlock — no double entries, ever.

Illustrative interface & sample data

Dashboard › All CFFA branches · this week
Academy attendance86%↑ 3% vs last week
Pending submissions2Al Majaz · Rolla
At-risk students9Below 60% · 30 days
Qusais · Adab91%
Bur Dubai · Mankhool84%
Al Warqa · Primus88%
Jadaf · Topspin80%
Al Nahda · Al Hadaf82%
Rolla · CSC Play78%
Al Majaz · Arab Culture72%
Ajman · Pace British87%
UAQ · Footbox85%

Illustrative interface & sample data — your real venues, day one

Branches & venuesAll 13 CFFA locations with their own batches, coaches, students and reports — one central view.
Batches, structuredBy branch, age group, level, day and timing — U8 Beginner, Qusais, Saturday 5 PM, Coach Ahmed.
Five attendance statesPresent, Absent, Late, Excused, Trial Attended — because real academies aren't binary.
Student history“Did my child attend last month?” answered instantly, with the full record on screen.
Risk before churnStudents under 60% attendance over 30 days get flagged — retention starts with a phone call.
Reports & exportDate-wise, branch-wise, batch-wise, coach-wise — exported to Excel/CSV for management.

Who sees what

👑AdminFull access across all branches: setup, corrections, users, exports — the master key.
🏛Branch ManagerTheir branch only: batches, coaches, submissions and branch reports.
📣CoachAssigned batches only — open today's session, mark, done. Nothing to get lost in.
📊ManagementDashboards and reports across the academy — visibility without edit rights.

Founder Partner pricing

The Attendance Tracker, complete.

Everything on this page — branches, batches, roles, marking, history, risk report, dashboards and exports — delivered, hosted and supported.

Up to 13 venuesExtra venue AED 250/moHosting & backupsStaff trainingData importSupport included
AED 5,000 one-time setup
AED 2,500 / month · first 6 months
After 6 months: AED 3,500/month standard
≈ AED 6.40 per branch per day at Founder rate
First working demo in 7–10 days

06 Additionally, we would like to propose

Bring us every operational challenge. We'll resolve it — with automation and AI wherever it helps.

Attendance is the pain you can name today. But the same platform, the same logins and the same student database can carry everything else that makes running 13 branches hard — from compliance deadlines to admissions, fees, parent communication and marketing. Nothing here is required to start; each one clicks onto your tracker when you're ready.

Operations & compliance

Employee & Coach Records

Emirates ID, passport, visa, labour card, contracts and coaching licences (UEFA, AFC, first-aid) — stored, dated and alerted per staff member.

Ground & Venue Contracts

Every venue agreement with renewal date, payment terms and contact person — per ground, per branch.

Ground Fee Tracker

Recurring ground rent with due dates and paid/pending status — branch-wise cost visibility.

Licence & Permit Tracker

Trade licence, sports permits, approvals, insurance and tenancy — the academy's own paperwork, protected.

Deadline Reminder Engine

Automatic alerts for every expiry and due date at 60, 30 and 7 days — memory stops being infrastructure.

Executive Dashboard

Attendance, pending documents, upcoming deadlines and branch health — leadership's one control room.

Admissions, fees & parents

Student Fee Tracker

Paid, partial, pending, overdue and waived — per student, per branch. Improves collection and stops leakage.

Lead Management CRM

Enquiries from Instagram, website, calls, WhatsApp, referrals and walk-ins — with owners and follow-up dates, so no lead sleeps.

Trial Booking System

Book trials by branch, batch, age group and date — cleaner admissions and fewer missed trials.

WhatsApp Automation

Attendance, fee, trial and renewal reminders sent automatically — the channel UAE parents actually read.

Payment Gateway

Online fee collection with payment links and automatic receipts — parents pay in under a minute.

Parent Portal

Parents view attendance, fees and announcements and upload documents themselves — fewer admin calls.

Brand & growth

Website Redesign + SEO

A premium CFFA site with programs, branches, galleries and trial forms wired into the CRM — and per-venue SEO so “football academy Qusais” means CFFA. Concept already built.

Social Media Management

Monthly content calendar, designs and 12–16 posts/reels across Instagram and Facebook — your 23K followers, fed.

Paid Ads Management

Meta and Google campaign setup, optimisation and lead tracking — measured to enquiries, not likes.

07 A few, explained with an example

You know the attendance problem. These are the ones you feel but haven't named.

Attendance is the brief. Everything below is the part most academies don't realise is fixable — until they see it working. A sample of what the same platform does:

Employee & Coach Records

Every staff document lives on the employee's record with its expiry date — visas, labour cards and coaching licences alike. The system watches the calendar so nobody has to.

Example

Coach Ahmed's visa expires in 45 days and his AFC licence on 15 September — admin is alerted at 60, 30 and 7 days, not the week it becomes an emergency.

Ground & Venue Contracts

Thirteen venues means thirteen agreements with different renewal dates, terms and contacts. A missed one can close a branch overnight.

Example

The Qusais ground contract expires in December — reminders start in October, while there's still time to negotiate.

Student Fee Tracker

Monthly and term fees with paid, partial, pending, overdue and waived status — per student, per branch. The money stops leaking quietly.

Example

A student has AED 450 due, AED 200 paid, AED 250 pending — visible to admin instantly, chased automatically.

Lead Management CRM

Every enquiry — Instagram, website, call, WhatsApp, referral, walk-in — lands in one pipeline with an owner and a follow-up date. Your 23K followers finally have somewhere to go.

Example

A parent DMs on Instagram about U8 in Qusais — it becomes a lead assigned to admin with a call-back reminder, not a message lost in a feed.

WhatsApp Automation

The channel UAE parents actually read, wired to the platform — reminders for trials, fees, attendance issues and renewals go out on their own.

Example

A parent gets a trial reminder the day before the session, and a gentle fee nudge three days before it's due — both sent automatically.

Website Redesign + SEO

Today your best marketing channel sends 23K followers to a template. A premium site turns that traffic into booked trials — with a page per venue and per program that Google can actually find.

Example

A parent searches “football academy Sharjah,” lands on the Al Nahda page, and books a trial that drops straight into the CRM — no Gmail, no lost enquiry.

08 Extension module pricing

Priced as platform extensions, not standalone builds.

Since CFFA will already be on the core attendance platform, future modules are priced as platform extensions rather than separate software projects. This keeps expansion cost lower, avoids duplicate setup, and lets CFFA grow from attendance tracking into a complete academy operations platform step by step. Hover a card to focus it; click to flip for what it does.

Employee & Coach Records
DevelopmentAED 4,000
MonthlyAED 1,000
Click to flip ↻
Employee & Coach Records

Emirates ID, passport, visa, labour card, contracts and coaching licences on each staff record, with automatic expiry alerts.

Click to flip back ↻
Ground & Venue Contracts
DevelopmentAED 3,500
MonthlyAED 750
Click to flip ↻
Ground & Venue Contracts

Every venue agreement with renewal date, payment terms and contact person — reminders start months before expiry.

Click to flip back ↻
Ground Fee Tracker
DevelopmentAED 3,500
MonthlyAED 750
Click to flip ↻
Ground Fee Tracker

Recurring rent per venue with due dates and paid/pending status — operational cost visibility, branch by branch.

Click to flip back ↻
Licence & Permit Tracker
DevelopmentAED 3,500
MonthlyAED 750
Click to flip ↻
Licence & Permit Tracker

Trade licence, sports permits, approvals, insurance and tenancy — alerted before penalties, not after.

Click to flip back ↻
Deadline Reminder Engine
DevelopmentAED 3,500
MonthlyAED 750
Click to flip ↻
Deadline Reminder Engine

One engine watching every expiry and due date across the platform, alerting the right person at 60, 30 and 7 days.

Click to flip back ↻
Student Fee Tracker
DevelopmentAED 5,000
MonthlyAED 1,500
Click to flip ↻
Student Fee Tracker

Paid, partial, pending, overdue and waived per student and branch — better collection, less leakage.

Click to flip back ↻
Lead Management CRM
DevelopmentAED 3,000
MonthlyAED 750
Click to flip ↻
Lead Management CRM

Enquiries from Instagram, website, calls, WhatsApp and referrals in one pipeline with owners and follow-up dates.

Click to flip back ↻
Trial Booking System
DevelopmentAED 2,500
MonthlyAED 500
Click to flip ↻
Trial Booking System

Book trials by branch, batch, age group and date — cleaner admissions and fewer missed trials.

Click to flip back ↻
WhatsApp Automation
DevelopmentAED 3,500
MonthlyAED 750 + usage
Click to flip ↻
WhatsApp Automation

Automatic reminders for trials, fees, attendance and renewals — the channel UAE parents actually read.

Click to flip back ↻
Payment Gateway
DevelopmentAED 3,500
MonthlyAED 750 + gateway
Click to flip ↻
Payment Gateway

Online fee collection with payment links and automatic receipts — parents pay in under a minute.

Click to flip back ↻
Parent Portal
DevelopmentAED 5,000
MonthlyAED 1,000
Click to flip ↻
Parent Portal

Parents view attendance, fees and announcements and upload documents themselves — fewer admin calls.

Click to flip back ↻
Executive Dashboard
DevelopmentAED 2,500
MonthlyAED 500
Click to flip ↻
Executive Dashboard

Attendance, fees, pending documents and expiring contracts across all branches — leadership's one control room.

Click to flip back ↻
Website Redesign + SEO
DevelopmentAED 10–15K
MonthlyAED 750
Click to flip ↻
Website Redesign + SEO

Premium CFFA site with programs, branches, galleries, trial forms into the CRM and per-venue SEO. Concept already built.

Click to flip back ↻
Social Media Management
Development
MonthlyAED 4,000
Click to flip ↻
Social Media Management

Monthly content calendar, designs and 12–16 posts/reels across Instagram and Facebook — your 23K followers, fed.

Click to flip back ↻
Paid Ads Management
Development
MonthlyAED 2,000 or 10% spend
Click to flip ↻
Paid Ads Management

Meta and Google campaign setup, optimisation and lead tracking — measured to enquiries, not likes.

Click to flip back ↻

Every price above assumes the core attendance platform is already active — the packages below bundle the sensible groupings at a deeper founder discount.

09 Packages — the smarter way to buy

Three ways to start, at Founder Partner pricing.

Every option includes hosting, maintenance, backups, staff training, data import and up to 13 active branches/venues (extra venue AED 250/month). Founder rates hold for the first six months.

Option 1

Attendance Only

Solve the immediate pain
AED 5,000 setup
+ AED 2,500/month · first 6 months
  • Multi-branch attendance tracker, complete
  • Student database · batches · coach assignment
  • Branch dashboards · risk report · history
  • Reports & Excel/CSV export
  • Admin, manager, coach & management roles

After 6 months: AED 3,500/mo · ≈ AED 6.40/branch/day

Recommended · Founder offer

Option 2

Operations Starter

Attendance + full compliance suite
AED 12,500 setup
+ AED 4,500/month · first 6 months
  • Everything in Attendance Only
  • Employee & coach records + documents
  • Coaching licences & employee contracts
  • Ground/venue contracts & ground-fee deadlines
  • Trade licence, permits & insurance tracking
  • Deadline reminder engine — 60/30/7 alerts
  • Executive dashboard across all of it

After 6 months: AED 6,000/mo · ≈ AED 15.40/branch/day

À-la-carte value: AED 15,500 setup + AED 5,050/mo

Option 3

Full Academy Growth

Operations + admissions + marketing
AED 25–35K setup
+ AED 9,500–12,500/month
  • Everything in Operations Starter
  • Student fees · lead CRM · trial booking
  • WhatsApp automation & payment gateway
  • Parent portal
  • New website + SEO + marketing dashboard
  • Social & paid ads managed on retainer

Standard renewal AED 12,500–15,000/mo · scope fixed together after Starter goes live

The Operations Starter is the one we point CFFA to. Bought as separate platform extensions, those modules run AED 15,500 in setup and AED 5,050/month. As Founder Partner you pay AED 12,500 and AED 4,500/month — a lower setup, a lower monthly, and one implementation instead of many. The package is deliberately cheaper than assembling the same modules one by one: that's the trade for being our first UAE academy.
Attendance Only · FounderAED 6.40per branch / day · 2,500/mo across 13 venues
Operations Starter · FounderAED 11.50per branch / day · 4,500/mo, full compliance suite
Full Growth · Founderfrom AED 24per branch / day · from 9,500/mo, everything on

All figures in AED, ex-VAT · per-branch/day = monthly ÷ 13 venues ÷ 30 days · Extra venue AED 250/mo

10 Implementation timeline

A working demo before most vendors send their contract.

Days 7–10First working attendance demo — real branches, real batches, your team clicking through it.
📋Weeks 2–3Operational features demo — documents, licences, contracts and the reminder engine.
🏆Weeks 3–4Full package rollout — trained staff, imported data, live across all venues.
01Requirement confirmationBranch list, batch structure, roles, attendance rules — locked in one working session.1–2 days
02System setup & designCFFA branding, branch/batch configuration, user accounts.3–4 days
03Attendance tracker MVPMarking, dashboards, history, risk report — demoed with sample data.7–10 days
04Operational features buildEmployee/contract/licence tracking, ground fees, reminder engine, expiry dashboard.Weeks 2–3
05Review, training & importCFFA feedback round, staff walkthrough, data import from existing sheets/systems.3–5 days
06Final rolloutLive across all 13 venues, go-live support included.Weeks 3–4

11 One invitation

Give us every operational challenge you have. We'll resolve it — with automation and AI wherever required.

Attendance is where we start because it's where the pain is today. But this platform — and this partnership — is built to take whatever CFFA throws at it next. Bring us the messy, manual, memory-dependent parts of running the academy, and we'll turn them into systems.

Sam Abhishek Founder, Paul's Technologies
July 2026 · Dubai, UAE · PT-CFFA-2026-03